About ReelTime
We believe in Good Work: flexibility, fair pay and fair hours. We work with the TV and film industry to make productions work better for everyone.
We train managers in good practice. We devise clear plans and pathways to sustain good practice and retain the best people to make your content. We work with freelancers to help them find ways of working so they can achieve a better and happier working life.
Good Work is based on the Policy and Evidence Centre’s (PEC) 2023 definition.
Informed by research and experience
Our work is grounded in research and informed by decades of industry experience. ReelTime’s job‑sharing Co‑Directors Michelle Reynolds and Rowan Aust met when they were Co‑Directors of Share My Telly Job (SMTJ).
We work across industry and academia and our recent collaborations include: ScreenSkills; the Screen Industry Growth Network (SIGN) at the University of York; the Universities of Bournemouth and Nottingham; Screen Alliance North. We have contributed to work with Bectu, Ofcom, Channel 4, Channel 5, Netflix, the DCMS and sit on the Coalition for Change.
Our Team
Both Michelle and Rowan are former TV producers with extensive industry experience. They discovered first‑hand the exclusionary structures of TV after they had their kids, and now use that knowledge in their work.
Michelle Reynolds
Michelle has devised and implemented multiple job‑share schemes across the industry and has supported many people to stay in the industry in happier, healthier ways. She is a founding officer of the Unscripted TV Union (part of Bectu) where she served as Women’s Officer from 2020 to 2023. She is a qualified trainer and leads on our training offerings.
Dr Rowan Aust
Rowan consults and devises methods on how to put theories of good work into practice in TV and film. She received her PhD in 2019 from Royal Holloway, London, and from 2019-23 taught TV and film at the University of Huddersfield. She has published widely on practices and ethics of care in TV and film. She is a Fellow of the Higher Education Authority and Visiting Fellow at the University of Bournemouth.
Associates
ReelTime is connected to the industry’s best trainers, who bring invaluable insights and deliver training in their specific fields.
Meet our training associates